JohnUndercover SS16 Lookbook

JohnUndercover has found it’s niche with it’s spring/summer 2016 season. I was a bit skeptical of the diffusion line (if you can call it that) when it first launched. The price point being almost as high as mainline Undercover, the labels seemed to lack distinction in the crowded crop of current┬áJapanese labels. That being said, it’s come on strong in more recent collections offering more pared down versions of Undercover concepts. It’s nice that the line is even more minimal on branding and graphics and more emphasis layering, color and materials.

The fall collection is strong on neutrals like tan, white and grey and uses them together to great effect. In this way, it’s achieving what every diffusion line should – creating something both familiar and different. JohnUndercover isn’t Undercover but it runs┬áparallel to it the same way Gyakusou has embodied┬áthe running / technical side of UC. Looking back at the┬áSS15 collection, there is a lot here that can be worked together with those pieces. While there’s no release date on any of this gear just yet, look for products from the fall collection to trickle into stores like SSENSE and Haven soon.

 

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johnUNDERCOVER SS15 Lookbook

I was a little skeptical about johnUNDERCOVER when the diffusion line was first announced. It seemed like it was a bit redundant┬áalongside the main UC line , especially seeing that the price-point wasn’t that far off from the mainline. That being said I enjoyed viewing the spring/summer 2015 collection. Ostensibly┬ájohnUNDERCOVER is supposed to offer wardrobe mainstays, staples and subtle twists of classic UC styles and it seems as though this collection has been successful in translating the aesthetic of recent UC collections into some easy to shop/wear separates.

All the looks are stylized with either creepers or sandals and the styling embues the looks with a 70’s rock and roll vibe throughout. There’s a few nice prints in the collection and I’m really into the souvenir jacket above. I’ve been looking for one in some time and may have just the one. While SS15 is far from being in-stores, enjoy these images after the jump and check the Undercoverism website for more info.

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johnUndercover FW13 Editorial in Men’s Non-No

Men’s Non-No puts out this clean visually appealing editorial for the latest Men’s Non-No using johnUndercover FW13. The two models (one guy, one girl) wear selects pieces from the season with the fishtail parka definitely being the standout item for me. johnUndercover is the new diffusion line by Jun Takahashi that minimizes some of the … Read more