Damir Doma has quietly built himself a fashion empire that topped over 9 million euros in sales in 2013. Silent (which launched in 2010) is ostensibly a diffusion line which offers moderately priced basics such as t-shirts, hoodies and denim. The spring/summer 2014 men’s collection marks a bit of departure from the brand as it embraces minimalism and some of the trends commonplace in menswear today: oversized graphic t-shirts, sweatpants.
That being said there is something refreshing about this line with it’s unique color palette: pastels and khakis done Damir’s way mixed with black/white and grey. I also appreciate the inclusion of both oversized and cropped summer outerwear overtop both slim shorts or baggier trousers and pants. While past collections of Silent were decidedly more bohemian (and more of a natural element to the materials), I like this cleaner direction for SS15 and I think there will be plenty of pieces worth picking up in it.
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