Video: Stussy BBC Doc

Stussy Tribe – BBC’s The Look featuring Chanel, Rl & Stussy from Stussy on Vimeo.

While Stussy may not be much of a grassroots brand anymore, this BBC video takes a look at the brand when Shawn Stussy was still at the helm. The quick doc touches on the styles and trends of the time and also some of the ways Stussy got the word out about it’s international tribe. Definitely an interesting watch a reflection on streetwear marketing prior to the internet age. There’s some cameo appearances by James Jebbia and Hiroshi Fujiwara in there as well.